Better ingredients, by design

A natural alternative to what's already on your shelf.

Most everyday health and body products are built around synthetic fillers, seed oils, and ingredients you can't pronounce. Nelra's Paleo Alternatives replaces them with something safer — homemade, in small batches, from real ingredients at strengths that actually work.

Research note · Tick Repellent

Built around the lone star tick specifically

Alpha-gal syndrome is transmitted by the lone star tick, so this blend leans on the two oils — clove and geranium — that ranked highest against that exact species in contact-repellency trials, plus patchouli, the only natural oil that held up in on-skin testing.

The honest tradeoff: natural oils give 1–2 hours of protection vs. roughly 6 for DEET, and need reapplying — a real alternative, not a drop-in replacement.

How we build the line

One oil, ten products

Lavender alone shows up in ten different products across the line — not as cheap filler, but because reusing a small set of proven ingredients means less waste, more consistency, and fewer specialty purchases to manage.

See the full ingredient breakdown →

Why natural

What "fragrance" actually means on a label

Trade-secret laws let manufacturers list "fragrance" as one word covering dozens of undisclosed chemicals — sometimes including phthalates linked to hormone disruption in research.

Every scent in our products is a named, single-source essential oil instead. See more comparisons →

The line

Every product. One standard.

Browse by category, or head straight to the Shop to see everything at once.

The standard

Why "natural" has to mean something

A lot of brands use the word loosely. Here's what it actually means for us.

  • 01

    Ingredients you can name

    If it isn't food-grade or recognizable without a chemistry background, it doesn't go in the bottle.

  • 02

    No filler, real shelf life

    Nothing added just to stretch a batch. Shorter shelf life, in exchange for knowing exactly what's in it.

  • 03

    Honest about limits

    Natural doesn't always mean equivalent — our tick spray, for instance, is upfront about being shorter-acting than DEET, not a silent swap for it.