Toothpaste, whitening powder, dry shampoo, hand soap and soaks — the things in your bag every day — rebuilt without synthetic fillers, seed oils, or ingredients you can't pronounce. Homemade, in small batches, from real ingredients.
Every product ships in a 100% BPA-free container — no exceptions.
Each one replaces something already in your bag. Buy one, or get all six together. Every product comes in a full size and a travel size.
Clay & coconut oil paste
$12Charcoal & clay, 2–3x a week
$11Powder, or castile concentrate
$10 / $11Castile concentrate — add water
$9Epsom salt & lavender
$11Epsom, peppermint & eucalyptus
$9Browse by category, or head straight to the Shop to see everything at once.
A lot of brands use the word loosely. Here's what it actually means for us.
If it isn't food-grade or recognizable without a chemistry background, it doesn't go in the bottle.
Nothing added just to stretch a batch. Shorter shelf life, in exchange for knowing exactly what's in it.
Natural doesn't always mean identical to a synthetic version — our whitening powder, for example, is meant for a couple of uses a week, not a daily replacement for every toothpaste. We'd rather tell you the tradeoff.